HARdik Pandya’s BIGGEST SIX – Hardik Pandya Brand Endorsements: Hardik Pandya’s exploits on the commercial pitch are expanding and becoming bigger.
A total of 6-7 brands are lining up to sign the Indian all-rounder, according to Pandya’s brand manager at RISE Sports. The endorsement fee for Pandya has also skyrocketed. To endorse the brand, he is now charging almost two crores a day:
- A 30-40% increase in brand value
- An increase of almost 2 crores per day in brand endorsement fees
- Moreover, he is taking commitments of MINIMUM 2 days, which means he will charge a minimum of 4 crores per brand
- He currently endorses almost eight to ten brands and will announce five to six more in the coming days.
- Any promotion Hardik makes on Social Platforms is worth almost 40 lakh rupees.
- Virat Kohli and Rohit Sharma are the only two active Indian cricketers who have more followers than Pandya.
Hardik Pandya Brand Endorsements: Pandya was announced as the Brand Ambassador for men’s lifestyle brand, Villain, on Monday. As part of the brand’s initiative to promote its fragrance range, Pandya joins the company. The brand hopes to strengthen its position in the Indian fragrance category with Pandya on board. The brand ambassador will launch a series of campaigns for Villain.
It’s great to be associated with a brand that celebrates authenticity, uniqueness, and strength; all attributes I identify with strongly. My goal is to take their fine fragrances to the next level with the team,’ Pandya said.
Pandya’s on-field performances and successful captaincy of Gujarat Lions in the Indian Premier League (IPL) have made him a brand favorite. There is a multi-year contract for all deals. Gulf Oil, Dream11, boAT, Monster Energy, and Gulf Oil are some of the existing brands.
He appeared in Netflix India’s recreation of ‘Money Heist’ season 5 title track ‘Bella Ciao’ alongside Bollywood stars Anil Kapoor, Vikrant Massey, Shruti Haasan and Radhika Apte last year.